I thrive on ideas and the cultures and techniques that give birth to them. I believe that the right people, the right environment and the right tools deliver the best results every time. I unleash it in people or create the teams that unlock it for businesses.
I fuelled my passion at some of the world’s most demanding, creative and culturally diverse brands including Saatchi and Saatchi, Wieden and Kennedy, Nike, Levi’s, Activision and Diesel.
I continue to learn from some of the world’s freshest startup thinkers and leaders at brands who inspire the new, the innovative and the slightly mad.
I have continued to play a part in shaping the way that brands like Starbucks, Red Bull, Absolut, TK Maxx, ITV and others think innovatively about their business challenges. I’m not interested in fluff - I encourage clarity of challenge and tangible actions that move businesses forward. That’s how I grew every business I worked in.
I have judged and won some awards, written for and appeared on various media, spoken at lots of events and mentor and teach when I can. There are links on my profile if you’d like to see more.
Learning by doing and the cult of done are how I live; everything I’ve wanted to do, I’ve given it a go - I’ve been a signed music producer and DJ, a photographer and performed stand up.
I’d love to hear your story...
