Stephan Moschinsky

Most market entry failures into Germany don’t happen because of weak sales execution.
They happen earlier — due to unclear ownership, slow decision-making, and missing execution systems.

This presentation breaks down the internal failure patterns that quietly kill DACH market entry long before revenue is possible.

Based on real operator experience, it shows:

• where leadership teams misjudge the German market
• why strategy decks fail without ownership
• which early execution signals predict failure before KPIs move

A practical, executive-level talk focused on prevention — not post-mortems.

Execution failures rarely announce themselves with bad numbers.
They surface earlier — through leadership behavior, ownership gaps, and decision drift.

This presentation focuses on early executive warning signals that indicate execution breakdown long before KPIs collapse or teams escalate.

It highlights:
• leadership behaviors that signal loss of ownership
• how decision latency kills execution momentum
• why “green dashboards” often hide structural failure

A leadership-focused talk on when to intervene, what to watch, and how to prevent silent execution collapse.