Dr. Sharif Bajo is an expert in leadership development, talent management, and executive and team coaching, known for transforming individuals and organisations. With a PhD in Talent Management, he focuses on leadership assessment, identification, and development, empowering leaders to reach their full potential. His innovative methods drive personal and organisational success, equipping leaders to thrive in today’s business landscape. Based in the UAE, Dr. Bajo, an Australian citizen fluent in English and Arabic, bridges cultural and business practices across the Gulf region, delivering impactful leadership solutions.
As an ICF Professional Certified Coach (PCC) and Certified Behavioral Profiling Assessor (Extended DISC), Dr. Bajo has coached dozens of senior executives and teams in the region, delivering transformational results. His coaching approach is rooted in proven methodologies and research-driven practices, blending rigorous assessments with personalised strategies that enhance self-awareness, emotional intelligence, and decision-making. Through advanced behavioral profiling tools and tailored coaching frameworks, Dr. Bajo equips leaders with the skills to navigate complex challenges, make informed decisions, and achieve measurable business outcomes.
In addition to executive coaching, Dr. Bajo excels in team coaching, facilitating high-performance dynamics and strengthening collaboration within teams. His integrated approach ensures that leaders and teams are aligned, fostering a culture of excellence and achieving key business goals. His coaching has helped organisations improve leadership effectiveness, lead strategic transformations, and optimise team performance across diverse industries.
Dr. Bajo’s coaching philosophy goes beyond traditional development methods, combining practical strategies with cutting-edge insights from NLP (Neuro-Linguistic Programming) and positive psychology to inspire lasting change. With his personal vision of empowering individuals and teams to elevate their thought patterns, optimise their work, and maximise their achievements, he is actively involved in developing innovative coaching frameworks that integrate behavioural insights, technological advancements, and the transformative power of positive psychology and NLP techniques.
Driven by a relentless commitment to excellence and innovation, Dr. Bajo is shaping the future of leadership assessment and development through his groundbreaking innovation, the AI-enabled Leadership Talent Identification System, Pathways Map. This system, born from Dr. Bajo's visionary approach and developed in collaboration with a leading IT firm, empowers organisations to identify, nurture, and equip leaders with the tools and vision necessary to excel in today’s rapidly evolving business landscape.