Pinky Gonzales | SpeakerHub

Personal Details

Bio

Pinky Gonzales (he/him) is a marketing leader with over 20 years of digital innovation, D2C, B2B, and tech start-up experience.

He recently served as Vice President of Marketing for Netrush, a global Top 50 Amazon seller, taking the company from $13m to over $80m in ad-driven sales in under two years. He is an award-winning adjunct professor of Brand Development and Digital Strategy at Belmont University and served on the Board of Advisors for the Portland State University Center for Retail Leadership from 2019 - 2020.

Gonzales is also recognized in the music industry as a cofounder of echomusic, a pioneering digital marketing firm famous for its work with Kanye West, Beyonce, Alicia Keys, Kelly Clarkson and numerous other iconic entertainers. The company was acquired by Ticketmaster in 2007.

Today, Pinky Gonzales is a full-time business and marketing advisor, with industry-leading expertise in marketing operations management, e-commerce, marketing finance, market research, and customer acquisition strategies.

Additional references available at http://www.linkedin.com/in/pinkygonzales

Current position (1)

Founder, Marketing Advisor

Jansen Electric Advisors

Degrees (1)

Brand Development & Digital Strategies

Belmont University

2007 to 2010

Presentations

Presentations (1)

Myth, Magic, and the Art of Music Marketing

My name is not really Pinky Gonzales. Pinky was invented to achieve things that John Jansen could not, or would not, or was not ready to achieve. That was over 23 years ago today, and along the way, I have learned some interesting lessons in the art of personal branding, celebrity management, and modern communication.

Myth, Magic and the Art of Music Marketing*

Legendary careers aren't just born, they are made through the retelling of an artist's story, again and again, and can be measured by their impact on the culture at large.

Join Pinky Gonzales at Hacking Music X for the retelling of a career story unlike any you have heard. While teaching the fundamentals of personal identity and the principles of iconic brand development, Gonzales shares stories of his own adventures with the likes of Kelly Clarkson, Kanye West, and Taylor Swift, and fashion brands Dr. Martens, Columbia Sportswear, and more.