Londen Underwood

Londen Underwood, the CEO of Emerald Rising, has always had a passion for helping others. From the time that she could walk,  to the numerous shopping adventures every weekend she spent with her mother, to various jobs in retail, one might say that shopping was in her blood.  However, she would have never imagined that her passion to help others would involve utilizing her innate fashion sense and stylish ways. Helping others comes in various forms, but as for Londen, her personal fulfillment of helping others comes when she can improve people's confidence by helping them to perfect their own personal style. 

Londen realized that she had a genuine talent in this field when her family and friends would ask her countless times what they should wear or about the latest fashion trends. After years of providing her close friends and family with  style and fashion tips, and presenting her expertise on style through her blog http://www.mslulu2u.blogspot.com, Londen decided to take her passion a step further. In the spring of 2014, Londen launched her own image consulting business. The success of this has now inspired Londen to take her business a step further by assisting people in more ways than just personal style. In the summer of 2016, Londen launched Emerald Rising LLC.

Londen's vision for Emerald Rising is to provide men and women the techniques that they need to improve their self-confidence, and give them the tools, not only to makeover and identify their own personal style, but to make over all aspects of their life. Emerald Rising also works with organizations, businesses, and musicians including Phillip “Dr. Philgood” Graves and Rachael Gray, by providing self-esteem seminars, artist development, and image branding.  Londen has also worked as a costume designer for the stage play "Girlfriends and God: The Retreat", and has served as a wardrobe assistant for the short film Love in All the Wrong Places and has worked as a stylist on photo shoots for businesses. Londen continues to improve the lives of others through style by building their confidence with her makeover specials and personal branding.

Londen has her MA in Human Service Counseling: Life Coaching from Liberty University.