Lea Woodford is the Chief Executive Officer and founder of the SmartFem Media Group, a full-service digital marketing and advertising company. SmartFem was created as a direct result of Lea’s many years as a publicist, columnist and Radio & T.V. personality.
Utilizing her extensive experience as a business consultant and entrepreneur, Lea’s vision to make a difference in the lives of women led her to create a magazine that bridges the online community with the local community. Possessing a fabulous ability for connecting people due to her extensive network (and often referred to as “The Connector”), Lea harnessed her passion for working with young professionals and today she ensures that SmartFem Magazine helps create opportunities for interns and graduates from ASU’s Walter Cronkite School.
As a sought after, International Speaker, Lea draws from her own life-experiences, sharing her inspirational stories with grace and humor while focusing on leadership, innovation, and change to drive business, as she engages audiences and fosters a ‘Think Bigger’ mentality. Taking you through the journey of developing her own online magazine and creatively growing it into the digital marketing and advertising company it is today, Lea motivates her audiences in the same manner she motivates her team; with her “Find Your Voice” mantra. As she ‘walks her talk’, Lea encourages people to be bolder in their own businesses and demonstrates how successes, as well as so-called failures, are an integral part of growing with intent in the right direction while consistently bringing a fresh approach and perspective on marketing, leadership, innovation and customer service.
Lea’s expertise in online marketing and social media allow her to assist companies with the latest trends and help move them to the next level in the ever-changing digital space, imparting valuable information in a fun and entertaining way which leave audiences motivated and ready to take action!