Konstantin Ulanov | SpeakerHub

Personal Details

Bio

Founder of vseprosport.ru — one of the largest Russian-language portals for data-driven match previews—and co-founder of uffiliates.me, a global CPA network with 300 + regulated betting offers, Konstantin brings 15 years of hands-on leadership across media, operator, and affiliate sides of the iGaming ecosystem. He previously opened CIS markets for Betfair and drove growth at bet-at-home, Rivalo, and Catena Media.

Speaking Focus

• Responsible & sustainable gambling: turning quick-bet risk into long-term loyalty

• SEO for iGaming & high-compliance industries

• Affiliate program architecture: building transparent, fraud-resistant partnerships

• Sports-data storytelling: leveraging analytics to engage fans and regulators alike

• Emerging markets: navigating licensing and localization in the CIS & beyond

Current position (2)

Founder

vseprosport.ru

Co-founder

uffiliates.me

Degrees (1)

Marketing

Orenburg State Universiry

2000 to 2005

Presentations

Presentations (1)

Quick Bets, Lasting Loyalty: How to Grow Revenue Without Growing Problem Gambling

Live betting, micro-markets, and lightning-fast odds are driving record handle—but also fuelling the very behaviours regulators are tightening the screws against. In this session Konstantin Ulanov, founder of vseprosport.ru and co-founder of uffiliates.me, draws on 15 years across the operator, affiliate, and media trenches to show you how to keep both profits and players in play for the long term. You’ll learn:
• • Why rapid-cycle products (table-tennis, e-soccer, greyhounds) mimic casino mechanics—and how to audit the hidden risk inside your own offer
• • A practical framework for balancing acquisition KPIs with responsible-gambling checkpoints at every stage of the funnel
• • Content and SEO tactics that convert “quick-bet” traffic into educated, repeat customers regulators love
• • Real-world case studies where smarter limits, data-driven interventions, and transparent affiliate contracts boosted lifetime value by 25 %+ without a dip in turnover