Graduate of the University of Cambridge, award-winning digital marketing consultant, affiliate and influencer marketing expert, and affiliate program manager. Contributed to the online marketing success of such top brands as Forbes, Nokia, Hallmark, Medifast, Warner Music, Skype, Travelex, and hundreds of small businesses.
Author and co-author of 5 books, including 3 affiliate marketing bestsellers: "A Practical Guide to Affiliate Marketing" (2007), "Affiliate Program Management: An Hour a Day" (2011; winner of 2013 Small Business Books Awards in "Classics" category), and "Quick Start Guide to Affiliate Marketing (2013) which have trained thousands of marketing professionals.
In 2011 for influencing "change within the industry" named by Rakuten as one of Performance Marketing's Most Vocal Advocates. Also named among North America's Top 100 Small Business Influencers in both 2014 and 2015.
Founder and Chair of AM Days. Regular contributor to major digital marketing magazines (Website Magazine, Visibility, FeedFront, etc), video courses (at Lynda.com), webinars, and speaker at key industry trade shows (including ad:tech, Affiliate Summit, Performance Marketing Insights, Pubcon, eMetrics Marketing Optimization Summit, Conversion Conference, and others).
Geno has been speaking internationally since 2007, always delivering custom-developed thought-provoking and motivating content on an array of topics. Every speech is custom-tailored to the audience's needs, challenges, professional objectives, and subject awareness.
TOPICS:
Online/Internet Marketing (trends, innovations, opportunities, etc)
Influencer Marketing (from beginner to advanced levels)
Advocacy Marketing
Affiliate/Performance Marketing (any facet)
Affiliate Program Management (anything from basics to advanced)
Social Media Marketing
Personal Branding
