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  1. Home
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  3. Kate Paine
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Kate Paine

Founder | CEO
Standing Out Online
Country or state 
United States (Vermont)
Available to 
Global
City 
Burlington
Fee 
Ask for pricing
Languages 
English
Volunteer
Yes

Personal Details

Bio

Kate Paine helps executives and entrepreneurs stand out online so they become a recognized authority in their marketplace, and a respected asset to their company and clients.

She uses her journalism and marketing background to tease out her clients’ compelling story to position them as an expert or thought leader both online and off. Discovering an individual's story – while keeping a potential PR opportunity on her radar - makes her expertise uncommon in the world of online personal promotion. Her strategic work sessions are designed for authors, speakers, coaches, industry experts, or professionals in career transition.

Kate’s also a volunteer faculty member – teaching how to leverage LinkedIn – for The Honor Foundation. THF is a national nonprofit providing an intense career development program for Navy SEALs and others in the special forces community who are transitioning from their active duty service into a civilian career.

Current position (3)

Founder | CEO

Standing Out Online

Faculty

The Honor Foundation

Consultant

New Zealand Trade Enterprise Agency (NZTE)

Degrees (1)
BFA
School of Visual Arts - Communications
1987 to 1989

Presentations

Presentations (3)
10 TIPS FOR A STAND OUT LINKEDIN PROFILE

• Discover your personal story and its relevance to your professional expertise
• Learn to optimize your profile with keywords and search terms so you can be easily found via search engines
• Promote yourself so you showcase how you solve problems vs. just a listing of your expertise

STANDING OUT WITH BRAND AMBASSADORS

• Turn employees and team members into brand ambassadors using LinkedIn
• Look to your marketing & sales team for sharing their expertise online
• Find the content makers in your company to develop blog or video ideas and include in your marketing efforts.

STANDING OUT FOR PROFESSIONAL SUCCESS USING LINKEDIN®

• Your Personal Brand = Your Reputation
• Walk away with tools to define your personal brand
• Promote yourself in a way that's not 'sales-y' or pushy
• Showcase your industry influence and thought leadership
• Learn how to strategically network online and in-person

Past talks (10)
How to Leverage LinkedIn Company Page Engagement
American Marketing Association: Chicago
Chicago (virtual)
July 21, 2021
Make Your Mark on LinkedIn: How Your Personal Story Sets You Apart from the Competition
Agents of Change Digital Marketing Conference
Portland, Maine
September 19, 2018
First Impression is Critical: Get the Most from LinkedIn, a Resume and Cover Letter
U.S. Senator Patrick Leahy's Annual Women's Economic Opportunity Conference
Vermont Technical College, Randolph VT
October 12, 2018
Social Marketing: What Matters Today to Get Your Message Out
Renewable Energy Vermont (REV) Annual Conference
Burlington VT
October 17, 2018
Leverage LinkedIn for Professional & Brand Success
Center for Women & Enterprise - Power Forward Seminar
Burlington VT
July 8, 2018
Harnessing the Power of LinkedIn
American Society of Journalists & Authors (ASJA) Annual Writers Conference
New York City
May 4, 2017
Storytelling: Brand Differentiation in a Competitive Market
PubCon and South Florida Interactive Marketing Association Conference
Fort Lauderdale, FL
February 22, 2017
Story Telling: Brand Differentiation in a Competitive Market
PubCon - Social Media and Search Engine Optimization Conference
Las Vegas, NV
November 8, 2017
Leverage LinkedIn for Professional Success
Florida Public Relations Association - Treasure Coast Chapter
Fort Pierce, FL
January 26, 2016
Using LinkedIn for Business & Marketing
USA Today/Gannet Business Innovation Series
Burlington VT
November 30, 2016
  • All (2)
  • Videos
  • Photos
  • Slides (1)
  • One sheet (1)
This speaker hasn't uploaded any videos yet.
This speaker hasn't uploaded any photos yet.
USA Today/Free Press Media - Innovative Business Series - "How to Engage on LinkedIn"
Kate Paine - Speaker One Sheet/Signature Topics
This speaker hasn't uploaded any press information yet.

Books & Articles (4)

Use Your Personal Story to Stand Out on LinkedIn
Raise Your Presence On LinkedIn Using These Profile Examples
Basics of LinkedIn
Use Your Personal Story to Stand Out on LinkedIn

Expertise (13)

PR & Communications
Media & Marketing
Business
Leveraging LinkedIn Advanced LinkedIn Profiles LinkedIn Content LinkedIn Personal Branding client attraction Build Your Brand How to Build Your Social Media Presence from Scratch Branding for Small Business Building your personal brand

Clients

eWomenNetwork International Conference 2021
American Marketing Association: Chicago
Shimadzu Scientific Instruments
Autodesk
Collier's International - VA
The Honor Foundation
Agents of Change - Digital Marketing Conference (2018 & 2019)
PubCon - Search & Social Marketing Conference (2016 & 2017)
American Society of Journalists & Authors (ASJA)
VT Center for Emerging Technologies
Florida Public Relations Association
Center for Women & Enterprise
University of Vermont Career Center

Awards & certifications (1)

Womens Leadership Program - Certification
Marlboro College
2015
Recommendations
Why choose me? 

I work with entrepreneurs and executives to develop their personal brand to stand out on LinkedIn.

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