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  1. Home
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  3. Anthony Chiaravallo
Anthony Chiaravallo's picture

Anthony Chiaravallo

CEO
Vallo Media
Country or state 
United States
Available to 
Europe,
North America,
...
City 
New York
Fee 
Ask for pricing
Languages 
English
Volunteer
Yes
Timezone 
America/New_York

Personal Details

Bio

Anthony Chiaravallo is the founder and CEO of Vallo Media, a premier digital performance media agency serving a diverse clientele, from venture-backed startups to Fortune 500 companies. Under his leadership, the agency delivers progressive integrated marketing, digital strategy, and paid media buying services that drive maximum ROI.

With more than 15 years’ industry experience, Chiaravallo has orchestrated marketing strategies for some of the world’s most renowned brands, including Nike, Amazon, Walmart, Bank of America, FedEx, and Resorts World. To date, he has placed over $100 million in paid media programs, significantly impacting his clients’ market presence.

An award-winning agency leader, he has successfully guided clients across a broad spectrum of industries, such as hospitality, gaming, food and beverage, retail, beauty, direct-to-consumer, sports, and technology. He has executed integrated marketing programs inclusive of social, search, influencer media, mobile, and programmatic.

Recognized as a thought leader in paid media, data analytics, and performance marketing, Chiaravallo has been featured in prominent publications including USA Today and The Wall Street Journal. He is a sought-after speaker on marketing trends, having presented at major industry conferences such as SXSW and Digiday.

Current position (1)

CEO

Vallo Media

Achievements (1)
PR Week 40 Under 40
Degrees (1)
Marketing
Rider University
2003 to 2007

Presentations

Presentations (5)
Maximizing Casino Marketing ROI: Effective Paid Media Strategies for Casinos

Provide insights into optimizing return on investment (ROI) for casino marketing efforts through paid digital media channels. Discuss best practices, case studies, and actionable tactics to achieve measurable results while minimizing costs.

Lowering Customer Acquisition Costs: Lessons from a Top Hotel Brand

Explore how we helped a major casino hotel brand achieve unprecedented sales growth, breaking records month-over-month for the past two years. Learn about the key digital marketing strategies we deployed as their paid agency of record, highlighting the tactics and optimizations that drove this success.

Navigating the Digital Landscape: Trends and Innovations in Casino Marketing

Offer an overview of emerging trends and innovations in casino marketing, with a focus on leveraging digital channels effectively. Share insights on incorporating data-driven approaches, personalized targeting, and cutting-edge technologies to stay ahead in the competitive landscape.

From Clicks to Conversions: Crafting Compelling Casino Campaigns

Explore the art of crafting high-converting casino marketing campaigns across paid media platforms. Discuss strategies for optimizing ad creative, targeting the right audience segments, and driving actions that lead to tangible results, drawing from real-world examples and success stories.

Beyond the Click: Measuring Success in Casino Marketing Campaigns

Discuss effective methods for measuring and evaluating the success of casino marketing campaigns beyond click-through rates. Explore key performance indicators (KPIs), attribution models, and advanced analytics techniques to track campaign effectiveness and optimize marketing spend.

Past talks (1)
Outbrain Panel on Brand Safety
SXSW
Austin, TX
March 14, 2018
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Books & Articles (4)

Pausing Paid Media Right Now Could Be A Bad Idea -- Here's Why
Brand Vs. Performance Marketing: Lessons from Advertising Week New York
Decoding Attribution In Paid Media: Strategies For Maximizing ROI
From Insights To Action: How Brands Can Leverage Advanced Analytics

Expertise (9)

Media & Marketing
Business
PR & Communications
Hospitality
Performance media Digital Marketing Social Media Advertising Marketing Analytics Casino

Clients

Nike
Walmart
Resorts World
Hyatt
Timberland

Awards & certifications (1)

PR Week 40 Under 40
PR Week
2018
Recommendations
1 Audience
Show More
Why choose me? 

I drive profitable growth for top brands, delivering actionable, results-focused marketing insights.

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