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  1. Home
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  3. Anna Anisin
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Anna Anisin

Founder and CEO
Formulatedby
Country or state 
United States (Florida)
Available to 
North America,
Europe,
...
City 
Miami
Fee 
Languages 
English,
Russian
Volunteer
Yes

Personal Details

Bio

American Entrepreneur, Anna Anisin was named a Tech Industry Insider by CNN three years in a row. Anisin was appointed as a CEO for 4Sync and VP of US Ops at 4Shared the fastest growing cloud storage provider of 2012. After stepping down from 4Sync Anisin Co-Founded Passare, the number one collaboration software in the funeral industry. After exiting Passare Anna joined the founding team at Domino Data Lab to assist building the most powerful enterprise data science management platform on the market. Currently Anna is running a boutique B2B marketing firm, Formulatedby, and is the founder of the leading data science community and event series, Data Science Salon; she’s also an advocate of women in tech and a contributor on data science and marketing at Forbes.

Current position (2)

Founder and CEO

Formulatedby

Founder

DataScience.Salon

Degrees (1)
Business
Dominican University of California
2006 to 2009

Presentations

Presentations (1)
How Data Science Helps Marketing

Data science is rapidly changing marketing. Specifically, contextual marketing is on the rise. Contextual marketing differs from traditional marketing. As its name suggests, this type of marketing strategy is all about CONTEXT. We are no longer interested in observing and predicting how people will carry out simple conscious-decision making. Instead, with this type of marketing, we seek to observe the habits that individuals get into when buying a certain product, booking a trip, or browsing through online catalogues.

Past talks (1)
Moderator for the whole event
Data Science Connect
Columbus, OH
June 2, 2022
  • All (2)
  • Videos
  • Photos
  • Slides (1)
  • Press information (1)
This speaker hasn't uploaded any videos yet.
This speaker hasn't uploaded any photos yet.
How Data Science Helps Marketing
This speaker hasn't uploaded any one sheet yet.
Council Post: Creative Ideas To Promote Your Virtual Event

Books & Articles (2)

Six Steps To A Successful Hybrid Event
Evaluating Your Event Tech Stack: Martech's Long-Lost Cousin

Expertise (11)

Technology
PR & Communications
Leadership
Business
Media & Marketing
Experiential Marketing Entrepreneurship Agile Leadership Artificial Intelligence for Business Business Growth Strategies B2B Marketing
Recommendations
Why choose me? 

Savvy B2B tech Entrepreneur (3 exits) focused on data driven marketing and the Ai industry.

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