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  1. Home
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  3. Michel Neray
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Michel Neray

Chief Differentiation Officer
Concentric Strategies Inc./The Essential Message
Country or state 
Canada
Available to 
Global
Fee 
Languages 
English
Volunteer
Yes

Personal Details

Bio

Michel Neray has helped over a thousand individuals craft and perform more effective, ‘purposeful’ stories to become more effective leaders, salespeople, coaches, teachers, trainers, speakers, and influencers of all types. He also uses Purposeful Storytelling to more effectively differentiate, position and brand organizations in the market.

Michel combines a science degree from the University of Waterloo, an MBA from McGill University, and a career as a creative marketing copywriter, advertising agency director and marketing executive. A visionary and entrepreneurial game-changer, he created the world’s first online searchable directory of creative professionals (in 1995, before Google).

He co-authored The Great Crossover, which made it to Jack Canfield’s Achiever’s Recommended Reading List. In 2005, his chapter, “Everything Starts With A Conversation” was selected as the lead for the book, Sales Gurus Speak Out. He has spoken at conferences in more than eight countries worldwide.

Michel founded momondays in 2012 as a monthly variety show that combines storytelling, comedy and live music. It has become a veritable movement, and is now in multiple cities in Canada and the U.S.

Current position (3)

Chief Differentiation Officer

Concentric Strategies Inc./The Essential Message

Professional Speaker & Facilitator

Neray.com

Founder

momondays

Degrees (2)
BSc, Chemistry
University of Waterloo
1975 to 1978
MBA, Marketing
McGill University
1978 to 1980

Presentations

Presentations (4)
Differentiation as a Platform for Brand (and Personal) Leadership

This keynote is fun, engaging, motivating and useful! It begins by showing audience members why an ability to stand out is the single most important challenge in this – or any economy. Then it teaches audience members a simple model for finding the strongest and most differentiating market message for their business, product or service.

Purposeful Storytelling

How leaders lead, coaches coach, salespeople sell, teachers teach and influencers influence.

It is well-established that stories are more memorable and powerful than facts and statistics. Stories are the basis of leadership, coaching, influence, teaching, sales and team culture. From the beginning of time, stories are how we have passed on our values, made sense of the world and effected change. Today, it’s how we influence our customers, our teams and audiences.

Connect!

You may know the exact, ‘right’ thing your customers or patients should do, but will they gladly accept your recommendations and follow your advice?

Conversational Networking, Marketing & Selling

This keynote or workshop helps participants develop customer-centric listening skills, and then teaches them how to develop intelligent questions that speak directly to customer interests and needs. This enables participants to ‘ask’ their way through a proposal or sale rather than ‘push’ their way to a decision. The interactive exercises also help participants learn about each other, making this ideal for networking events.

Workshops (1)
Sales Telepathy

This skill-based keynote or workshop is for everyone in an organization who ‘sells’, including salespeople, proposal writers, managers and leaders. Using principles of change management, neuro-linguistic programming and tried-and-true direct response copywriting techniques, participants learn how to engage listeners/readers in a conversational approach that often feels (to the reader/listener) that you are reading their minds. A template is provided that allows participants to write extremely rapid first drafts of introduction and sales emails/letters.

(View workshop agenda)
  • All (1)
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Books & Articles (1)

The Great Crossover; Personal Confidence in the Age of the Microchip
The Strategic Coach, Inc,
1994

Expertise (12)

PR & Communications
Business
Leadership
Media & Marketing
Branding Leadership Business Communication Storytelling Consulting opportunities Marketing Motivation

Reviews

Testimonials (2)
  • Michel, the message of your keynote was right in line with the objectives of the event. And, the more we work with our marketing company, the more we realize that the message of your keynote is also right in line with the objectives of our company. Thank you!
    Dave Roosevelt
    CEO
    Centric Consulting
    Verified
  • We invited Michel to our Conference in part to help change the conversation with our Business Partners – he delivered. He was engaging, inspiring and thought-provoking.
    Kevin Brick
    VP Marketing
    Wise Foods, Inc.
    Verified
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