Scott Monty | SpeakerHub

Personal Details

Bio

Scott Monty was ranked by The Economist as #1 atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media, Alan Mulally, the CEO of Ford Motor Company, called him "a visionary."

Scott is CEO and Co-Managing Partner of Brain+Trust Partners, a strategic consultancy that helps busy executives harness power of humanity in business, particularly through digital transformation and strategy.

For six years Scott was global head of social media at Ford Motor Company, where he advised on digital activities across the company, from crisis communications to influencer relations, marketing, customer service, internal communications and more. Prior to Ford, he had a decade and a half of marketing and communications experience within brands and agencies.

His clients have included Walmart, GE, Google, IBM, Reebok, American Airlines, T-Mobile, and others.

Current position (1)

CEO, Co-Founder

Brain+Trust Partners

Degrees (2)

MBA

Boston University Questrom Graduate School of Management

1991 to 1995

Masters in Medical Science

Boston University Medical School

1991 to 1995

Presentations

Presentations (3)

Consistency and Trust: Essentials of Building Loyalty via the Customer Experience

How do you gain trust? Through consistent and repeated actions, over time. And once you've gained trust, you can build loyalty. But what if you're giving your customers different messages based on where they interact with you? You're missing out on major opportunities. In this talk, Scott helps businesses understand what's most important to the people that matter and how to change your thinking to meet those needs.

The Broken Promise of Digital: Making the Customer the Center of What We Do

When digital and social rose to prominence, we were told that personalization, two-way communication and direct engagement would unlock a deeper relationship with customers. But somewhere along the way, we fell into the trap of taking the already broken advertising and marketing model and applying it to these new platforms. The power to reclaim this opportunity lies directly in front of us. Scott delineates how to put customers first and ensure they give us repeat business.

Storytelling and Strategy: How Humanization and Empathy Help You Achieve Your Goals

"Storytelling" is all the rage these days - but why do brands have such a hard time getting it right? We've all heard our fair share of stories, but the formula eludes us when it comes to telling our own story about our products or companies. Explore the fundamentals of storytelling, discover why humans are built for hearing things a certain way, and learn how to set your company's story apart from the rest.

Past talks (14)

The Broken Promise of Digital: Making the Customer the Center of What We Do

CeBIT Australia

Sydney, Australia

December 31, 2015

Crisis Communications: A Digital Guide

CeBIT Black

Sydney, Australia

December 31, 2015

Lessons in Digital Transformation from Ford

Weber Executive Marketign and Technology Summit

Miami, FL

December 31, 2015

The Broken Promise of Digital: Making the Customer the Center of What We Do

Pubcon

Las Vegas, NV

December 31, 2015

The Broken Promise of Digital: Making the Customer the Center of What We Do

MarketingProfs B2B Forum

Boston, MA

December 31, 2015

The Art of Differentiation: Separating Yourself from the Reputation of "Big" Industry

Pharma PR Summit

New York, NY

December 31, 2015

Consistency and Trust: Building Loyalty Through the Customer Experience

American Marketing Association

Chicago, IL

December 31, 2015

Marketing in 2016: Trends and Opportunities

Google Americas Marketing Leadership Meeting

New York, NY

December 31, 2015

Have We Lost Our Way? Putting the “me” back in customer to forge deeper, more meaningful relationships

Walmart Corporate Marketing Summit

Bentonville, AR

December 31, 2014

Crisis Communications: A Digital Guide

Dallas Social Media Club & AMA Chapter

Dallas, TX

December 31, 2014

Putting the Customer At the Center of Everything We Do

Vision Critical Customer Summit

New York, NY

December 31, 2013

How Brands Make Killer Content

Social Media Matters

Hong Kong

December 31, 2012

Ford Builds a Network of Advocates

Dreamforce

San Francisco, CA

December 31, 2011

Ford's Social Media Journey

Campus Party Brazil

Sao Paolo, Brazil

December 31, 2012

All (2)
Videos
Photos (1)
Slides (1)

This speaker hasn't uploaded any videos yet.

Digital Crisis Communications: Case Studies and Tips - July 2015

This speaker hasn't uploaded any one sheet yet.

This speaker hasn't uploaded any press information yet.

Expertise (16)