Nacie Pereira is the principal brand strategist at Working Life Enterprises LLC, a company that helps individuals and companies develop, grow, and market impactful brands. She is also a published business author, training facilitator, and career advisor.
Over the past decade, Nacie has spoken to and consulted with organizations around the world on brand development and implementation, including Harvard University, MIT, MENSA, and Americorps. Her book on adapting to the changing job market, The Finch Effect: The Five Strategies to Adapt and Thrive in Your Working Life (Jossey-Bass 2012), has been a best-seller on Amazon Kindle and was praised by critics and readers alike for its actionable and inspirational message.
Through her workshops, speeches, consulting, and publications, Nacie helps you craft and implement a way forward with her unique, inside-out approach to branding. Her passion for brand development is rooted in her life-long interest in the power of transformative and authentic narrative. Trained as a historian, Nacie's background in research, information synthesis, and the articulation and interpretation of "truth" strongly influences her unique approach to modern branding.
One of the things she appreciates most about her work is the diversity of people and companies she gets to support every day. Nacie's branding process has been used successfully by fellow authors, app companies, food entrepreneurs, hedge funds, municipal governments, and everything in between.
To work with Nacie or bring her to your organization as a speaker or consultant, contact her at Nacie(at) yourworkinglife.com
Specialties: Brand development and implementation, Marketing, Career Development, Millennial workers, Entrepreneurship, Online Businesses, Research, Personal Development, Social Media, Working from Home, Authenticity, Goal Setting, Productivity, Writing
