Liz Proffitt Lemarchand

As the Chief Strategic Business Jedi (COO) of MediaDev, I have nearly 20 years of disruptive B2B marketing experience helping Independent Software Vendors grow their businesses. I have developed and deployed go-to-maket strategies for Start-ups, using growth hacking and agile marketing methods; I have also several published articles on the subject of B2B marketing for IT/tech industry players. I am a member of the Women in Marketing association, and an advocate for advancing equality for women in the workplace. Previous speaking engagements include a 30 minute talk in front of the European Commission. I am bilingual English/French and have dual nationality (US/France). I am 43 years old and currently reside in the South of France.