Jennefer Witter

Overt racism is easy to identify. But what about implicit bias - soft prejudices that we all have, but of which we are basically unaware. In today's heated social and global climate, this lack of awareness can deeply impact your professional and personal life as well as the way you unintentionally communicate and think. It can even have serious economic ramifications, particularly for women.

This presentation takes a deep dive into the subject, where audience members will see how they - regardless of race, status, income or education - have been a victim of unconscious bias.

Whether you are 25 or 55, having a personal brand is a necessity. Tom Peters was one of the first to discuss personal branding in an article he wrote for Fast Company in the 1990s. Once primarily used by Silicon Valley CEOs, personal branding has evolved into a tool used by professionals, regardless of their industry or level, to highlight and distinguish themselves within a highly competitive global and domestic business market.

This presentation will provide the six steps needed to create a brand. It will also cover how powerful leaders - such as Barbara Corcoran and Sheryl Sandberg - have used specifics of personal branding as professional highlighters.

Networking is an under-utilized tool. When done strategically, it can skillfully generate your "unfair share" of business-building connections.

This presentation will provide step-by-step guidance on how to network with impact; do's and don'ts; and the importance of follow-up. We'll also discuss virtual networking (using social media as a networking platform) and the benefits of cross-generational networking. The discussion will be complemented by in-class exercises that will address two of the most feared networking challenges: how to start a conversation and finding commonality within a roomful of strangers.