Success is not about luck or timing - it's about having a foolproof system, effectively implemented - and the really good news is You Don't Have To Be A Superhero!!
Marketing works but ONLY if the message is right! I frequently hear business owners say that their "marketing doesn't work" or "no, it's more of an online brochure".
My whole business is dedicated to teaching the owners of SME businesses, with little or no marketing budget, how to generate more leads, make more sales and be more profitable.
I'm a Marketing Strategist which means I work with the 'messaging' of a business, in other words what you say and how you say it, which is the part that most people get wrong.
Marketing is actually pretty simple, not easy but simple.
It's about having a conversation with someone who has a problem they don't want or who wants a solution they don't have.
Then it's just a matter of getting 4 key areas right;
1. Market - Who do you want to have a conversation with?
2. Message - What do you want to say?
3. Motivation - What can you offer that will compel your prospects to take action?
4. Mediums - What tools are you going to use to get your message to your prospects?
Using this simple model, I teach my clients powerful NO COST or LOW COST marketing strategies that generate leads without the need for them to spend a penny more on their marketing or advertising than they are now. In fact, in most cases my clients usually end up generating far more leads by spending far less than they are now.
AND, if I can't do what I say, MY CLIENTS DON'T PAY ME A PENNY.
My mission is to show time-poor business owners how to enjoy their business and spend more time doing the things they love by teaching them how to get their marketing to do the heavy lifting, because nothing happens, no sale, no money, no fun, nothing happens if we don't generate a lead.
