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  1. Home
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  3. Sarah Weise
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Sarah Weise's picture

Sarah Weise

CEO & Market Researcher
BIXA
Country or state 
United States (Washington D.C (District of Columbia))
City 
Baltimore
Fee 
Ask for pricing
Languages 
English
Volunteer
Yes

Personal Details

Bio

Sarah is an American author, business woman, and professional speaker. She is one of few female CEOs to found and run a successful marketing company. Through deep expertise and quirky humor, Sarah has guided hundreds of brands—Google, Capital One, IBM, Mikimoto, PBS, and Real Warriors, to name a few—to laser-focus on their customers so they can wow them with highly targeted, valuable products and experiences. As a bestselling author, business owner, and mother of two, Sarah has become known for her motivational, high-energy style and her unique ability to empower and embolden any audience.

Current position (2)

CEO & Market Researcher

BIXA

Keynote Speaker

New Rules of Marketing to Generation Z

Degrees (1)
MBA
Georgetown University - The McDonough School of Business
2010 to 2013

Presentations

Presentations (3)
Marketing to Generation Z

Based on her bestselling book InstaBrain, Sarah presents the new rules of marketing for this influential (and very different!) generation. Learn how your future customers find products, engage with, and learn from brands like yours. One of the best parts of this talk is the captivating videos of teens actually completing tasks on their phones! If you don’t know this about Gen Z, you’ll be out of business before you can say “IG”.

Customer Research

How do you find the moments that matter for your customers? Sarah walks audiences through modern research methods to get laser-focused on your customers, including mobile diary studies, ethnographic research, and using virtual reality to test products and concepts. Sarah gives real, practical advice on what you can do—now, today to learn who your customers are and what drives them. Audiences walk away empowered to do the research right to grow their businesses faster than they ever thought possible!

Women in Business

Whether it’s a talk on The Woman CEO Mindset, Changing the Face of Corporate America, The Power of Authentic Connections, Fuel from Failure, Unapologetically Landing Clients & Scaling Your Business, or Finding Your Tribe, Sarah is passionate about building up women in business. Sarah is the organizer of a 5,000-woman community of business leaders in the DC area and co-founder of the Women’s Worth Summit. She also shares her successes, failures, and experiences with women at events around the world.

  • All (1)
  • Videos
  • Photos (1)
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Books & Articles (1)

InstaBrain: The New Rules for Marketing to Generation Z
Sarah Weise,
2018

Expertise (4)

Media & Marketing
Marketing Research User experience Usability Testing

Awards & certifications (3)

Associate Certified Coach (ACC)
International Coach Federation
2016
Co-active Coach Training Program
Coaches Training Institute (CTI)
2016
UX Strategy Masterclass Certificate
UX STRAT
2014
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