Sara Taher is an SEO consultant, author and speaker, based in Canada. Sara is originally from Cairo and has been doing SEO since 2014 and has worked ever since with many major international brands. She loves SEO and all things UX and CRO. She was a startup founder in the past and graduated YC online startup school bootcamp. Outside of work, she likes to volunteer and plays Mario and Civilization (which she almost never wins)!