Ricardo Martins | SpeakerHub

Personal Details

Bio

After crossing Africa on a bamboo bicycle, Ricardo created the concept called “The Redesign of speed”, to use the bicycle as a concrete tool to promote social empowerment. The project was presented at the UN Conference COP-21.

As the founder of Pedala Queimados - a city ranked as the most violent in Brazil, in 2017 - he started building bamboo bicycles for a local bike share program and ended up creating jobs for local, mainly vulnerable young people.

Current position (1)

NGO Founder

Roda Mundo

Degrees (2)

Marketing

Universidade Candido Mendes

2004 to 2007

Sociology

Universidade Candido Mendes

2013 to 2016

Presentations

Presentations (1)

The Redesign of Speed

How can a bicycle reach places that are unattainable for the
fastest, most sophisticated cars? Planning, ensuring that you have
the correct tools and route are more important than the speed
that you travel. The skills and methods used on this trip can also
be applied to the way we plan cities and the economy making
them both more sustainable and efficient.

The concept of “Redesign of speed”, to use the bicycle as a concrete tool to promote social empowerment. The project was presented at the UN Conference COP-23, now updated with the results from the NGO in Brazil and the refugees cooperation in Bosnia.

Past talks (2)

A Bamboo Bicycle Around the World - The Redesign of Speed

TEDx Mannheim

Germany

November 7, 2017

Cycle the World on a Bamboo Bike

Planetiers World Gathering

Portugal

October 4, 2022