Founder of The New P&L – Brand Purpose Institute & Host of The New P&L - Principles & Leadership in Business podcast series, Paul is a consultant, speaker and author on topics and trends around Principles & Leadership, Commercial Creativity and innovation.
Paul believes in ‘The New P&L’ for business. One that is focused as much on ‘Principles & Leadership’ as it is on ‘Profit & Loss’: as if a business’s Principles are right and aligned with its purpose, and its Leadership has clarity of vision and is focused and empathetic, then it will be in profit and not in loss in many ways.
After a career as senior executive in the creative, marketing, business strategy and reputation management sectors; a life-changing series of events led Paul to re-evaluate where he was heading professionally and the core principles and leadership characteristics that underpin business today. As a result, in 2019 he launched ‘The New P&L’ podcast series and The New P&L Brand Purpose Institute.
Paul challenges his podcast guests and corporate clients to think deeply and strategically on the issues and opportunities around principles and leadership in business and how they, as leaders, can work towards building more principled, productive, collaborative and successful businesses – those with great, inspirational leaders and passionate, motivated teams.
