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  1. Home
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  3. Patrick Schwerdtfeger
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Patrick Schwerdtfeger

Author & Keynote Speaker
Country or state 
United States
Available to 
Global
Fee 
Languages 
English
Volunteer
No

Personal Details

Bio

Patrick has been a full-time professional speaker since 2007. He got his start after his podcast (focused on mortgages and the real estate industry) gained popularity in 2006. During the ‘mortgage meltdown’ and ensuing financial crisis, he was interviewed regularly on the mainstream media and soon began speaking at business events and conferences. He covered developments in the collapsing real estate market and, before long, spoke about the burgeoning field of podcasting and social media as well.

Barack Obama’s presidential campaign gained traction in 2007. It was the first presidential campaign driven by social media, and Patrick began covering that topic with increasing frequency. His “Social Media Victories: Real Businesses, Real Campaigns, Real Results” program would end up taking him to hundreds of events all around the world. He became best known for his tactical and energizing keynotes about technology and digital marketing.

Today, Patrick is a futurist specializing in technology trends. He’s the founder of Trend Mastery Inc. and host of the Strategic Business Insights video blog. Trend Mastery is a strategic consulting agency, identifying a world of transformational opportunities, and Strategic Business Insights has over 20,000 subscribers and four million views on YouTube. Patrick works as an independent business analyst, following technology trends and sharing his insights with clients around the world.

Current position (1)

Author & Keynote Speaker

Degrees (1)
Finance & Marketing
Carleton University
1988 to 1992

Presentations

Presentations (2)
Blockchain Protocol and Cryptocurrencies

Bitcoin was the first application of blockchain protocol. Since 2009 when it was officially launched, the bitcoin blockchain has never been hacked. This distributed public ledger technology is now finding its way into hundreds of different applications. Its popularity is part of a larger trend from centralized to decentralized structures. Ironically, the industries that are most threatened by blockchain technology (banks, insurance companies and other financial services) are the ones investing in it most aggressively. Patrick explains the risks as well as the opportunities that today’s executives need to know.

Embracing Disruptive Innovation

Disruptive innovation invalidates existing business models. That’s why it’s become so important for executives around the world. Technology is evolving along an exponential curve. Entire industries are collapsing as new (mostly digital) business models provide better outcomes for fewer dollars. Disruptive innovation generally comes from the edges of industries, not the center. It comes from ‘adjacent markets’ often catching executives by surprise. Patrick dissects the topic and leaves attendees with a series of questions they can use to spot possible threats and also opportunities within their business models.

  • All (1)
  • Videos
  • Photos (1)
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Expertise (12)

Business
Media & Marketing
Technology
Innovation Strategy Digital Marketing Accelerating Technologies Blockchain Social Media Business Trends disruptive trends
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