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  1. Home
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  3. Mary Ritz, PhD
Mary Ritz, PhD's picture
She/Her

Mary Ritz, PhD

PhD
Founder & President
Almenta International LLC
Country or state 
United States (Georgia)
Available to 
Global
City 
Atlanta
Fee 
Languages 
English
Volunteer
Yes
Timezone 
America/New_York

Personal Details

Bio

Sometimes purpose and calling might be found in moments of curiosity, wonder, and playfulness defined in our early years.

As a nine-year-old child in Zimbabwe, a spark ignited within me. I found myself captivated by the joy of teaching. To my imaginary class of students, I eagerly played the role of an educator and spent tireless hours imparting knowledge to my equally eager to learn class. As I matured into my teenage years, a new passion emerged – this time, a deep-seated curiosity about the world around me. When my parents sent me to the grocery store or shops in our community, I began to question the quality of the customer service provided, thus setting the stage for a lifelong commitment to seeking excellence and driving positive change through the implementation of a customer centricity business model.

With a PhD in customer-centricity transformation and authorship of "Customer Centricity: Creating a Sense-Making Framework for Developing Economies," I champion the belief that true transformation thrives when every facet of a business focuses intensely on the right customer, collaborates seamlessly, and prioritizes customer needs in all decisions.

For over 16 years, I've guided corporations, non-profits, government agencies, and small-to-medium-sized businesses to implement customer-centric strategies, positioning them as respected industry players. I serve as a lecturer at the DaVinci Institute of Technology, teaching undergraduate students in customer-centric strategy, and have developed a certificate program in customer-centricity in collaboration with the University of South Florida and Academia Central.

My global experience provides me with a unique perspective, informing my approach to empower organizations to forge lasting connections with their customers. I offer expertise in customer retention and loyalty, using platforms like workshops, presentations, and coaching sessions to support organizations in implementing change.

Approaching my work with a systemic lens has empowered me to craft holistic solutions that not only meet immediate customer needs but also ensure the long-term sustainability and effectiveness of organizations. By delving into various aspects of customer centricity, such as organizational customer segmentation, voice of customer, culture, processes, technology, customer value development, market dynamics, and stakeholder relationships, I have helped organizations uncover opportunities for improvement and innovation that benefit both the business and its customers.

I have helped organizations uncover opportunities for improvement and innovation that benefit both the business and its customers.

If you seek a strategic partner who offers an objective viewpoint on effectively managing your customers and showcasing leadership in customer centricity transformation, I invite you to contact me.

Current position (1)

Founder & President

Almenta International LLC

Achievements (1)
Davinci PhD Excellence Award

PhD Excellence Award for outstanding performance - thesis addressed an innovative business model that addressed pressing real-world problem and provided creative and practical solutions. Research demonstrated excellence in research, originality, and a significant contribution to knowledge.

Degrees (3)
Marketing Degree
Institute of Marketing Management South Africa
1996 to 1999
MBA in International Business
High Point University
2012 to 2015
PHD in Business - Customer Centricity
Davinci Institute of Technology
2012

Presentations

Presentations (1)
Customer Centric Strategy: Navigating the Road to Sustainable Success

In today's dynamic business environment, Customer Centricity is a vital approach prioritizing exceptional customer experiences. Organizations are increasingly adopting this strategy to thrive amidst global disruptions. Customers now wield more influence, necessitating deep understanding and anticipation of their needs. Customer Centricity isn't just a strategy; it's a culture aligning every business decision and interaction with enhancing the customer experience. Embracing Customer Centricity is crucial for gaining a competitive edge and ensuring long-term success.

Presentation Key Points
• Mastering Customer Centricity: Clarifying the distinctions between customer centricity, customer service, and customer experience. Comparing customer centricity and product centricity
• Customer Centricity Perspectives: Understanding core principles and perspectives
• Strategies for Success: Exploring how customer-centric organizations cultivate organizational-wide commitment strategies

Past talks (3)
Mastering Customer Experience
Florida County Clerks Fall Conference 2023
Orlando, FL
September 5, 2023
Creating a Customer Centric Culture that Stick
Small Business Matters Conference 2022
Atlanta, GA
May 20, 2022
“Get the Win” – Customer Service
Small Business Development Center
Atlanta, GA
September 7, 2023
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Books & Articles (2)

Customer Centricity: A Sense Making Framework for Developing Economies
Lambert Academic Publishing ,
2015
CUSTOMER MANAGEMENT: CREATING A SENSE-MAKING FRAMEWORK FOR DEVELOPING ECONOMIES

Expertise (3)

Business
Leadership
Other
Recommendations
Why choose me? 

Thought-provoking, dynamic speaker who captivates audiences with passion for empowering audiences

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