Igor Ivitskiy Doctor Ads

Personal Details

Bio

- PhD. The Young Scientist of the Year in Ukraine. Since 2006, he has been applying mathematics to optimize Google Ads.

- Named "Europe's Best PPC Speaker" by Adworld Experience. One of the leading Google Ads experts in the world.

- A professional educator. Over 4,000 entrepreneurs have increased their sales after taking his courses.

- A practicing expert. Igor's clients generate $50 million in profit from Google Ads each month.

Current position (1)

Founder

Ivitskiy Ads Lab

Degrees (2)

Mathematical modelling

National Technical University of Ukraine

2006 to 2012

Business

University of Cambridge

2022

Presentations

Presentations (2)

How Google's AI works internally, practical secrets

I will explain very clearly how the neural network and its synapses work, using examples from everyday life. And I'll give many tips that everyone can use when setting up their ads.

The hidden power of Google Search

How to use today's AI capabilities to get 10x results from Google Search.

Past talks (9)

A scientist’s approach to PPC optimisation

HeroConf UK

Brighton, UK

April 11, 2025

30x conversions for B2C SaaS through in-depth research of keywords

ADworld Experience

Bologna, Italy

October 1, 2024

The hidden power of Google Search

Definitive Traffic Seminar

Chicago, USA

May 1, 2023

Google & YouTube Ads for SMB

Kaizen Forum

Almaty, Kazahstan

October 10, 2023

New Era of Google Ads

Online Business Lab

Kyiv

September 1, 2023

AI Era in Google Ads

Business Networking Event

New York

June 1, 2025

Big Profits Google Ads

Big Money Forum

London, UK

October 1, 2023

How Google's AI works internally, practical secrets

Definitive AI Seminar

Chicago, US

April 1, 2024

The secrets of Google Ads efficiency

PPC Day

Lisbon, Portugal

January 15, 2023

All (2)
Videos
Photos (1)
One sheet (1)

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Books & Articles (1)

19 Google Ads Secrets. Based on $5M cases and tests

Amazon,

2023

Expertise (7)

Media & Marketing

Awards & certifications (2)

Europe's Best PPC Case Study

Adworld Experience

2024

Young Scientist of the Year in Ukraine

Ministry of Science and Education of Ukraine

2020