Gernot Brettschuh

How to think about and build digital transformation to generate special value in customer interacation an sales in insurance.

- Taking the corporate strategy into account, choose the right path for transformation by combining demand management, customer expectations and stakeholder management.

- Success criteria and challenges in the technical implementation and in the handover to IT Service Creation, considering existing architecture, innovative solutions, design-to-budget and go-live.

- Deep dive into innovation management and some cutting-edge approaches for sales and customer service in Zurich.