George Tziallas | SpeakerHub

Personal Details

Bio

George Tziallas is an international Tourism Expert and Executive Advisor at DBC diadikasia. He is a member of the expert group for EU Tourism (T4T) of the European Commission and has served as Secretary-General in the Greek Ministry of Tourism, and Regional Director at World Travel & Tourism Council (WTTC).

He has 25 years of professional experience in Greece and abroad in local, regional and tourism development and planning, and has worked in senior positions in top management consulting firms.

He has participated as keynote speaker and moderator in many international tourism and economic forums and conferences.

He also served as Vice-Chair of the Bureau of OECD Tourism Committee and has worked as an expert in World Tourism Organization (UNWTO).

Current position (3)

International Tourism Expert

Freelance

Executive Advisor

DBC S.A.

Member of T4T Expert Tourism Group

European Commission

Achievements (3)

Secretary General / Greek Ministry of Tourism (2015-2019)

- Support to the Minister of Tourism for the planning & implementation of government tourism policies.
- Representation of the Ministry of Tourism in international organizations (World Tourism Organization- UNWTO, OECD, WTTC, etc.) and participation in international conferences as a speaker.

Regional Director / World Travel & Tourism Council (WTTC)

- Deliver Commercial Strategy and establish a high-profile positioning of WTTC within the public sector in the region of East /South East Europe.
- Engage with different levels or member companies in the region.
- Define and deliver key stakeholder engagement plan for governments.

Expert / World Tourism Organization (UN Tourism)

-Expert in tourism innovation, investments and digital transformation.
- Reporting on the innovation ecosystem, trends in digital transformation in tourism and on traditional and venture capital tourism investments.
- Support Tourism Tech Adventure (TTA), UNWTO's innovation forum.

Degrees (2)

M.Sc. in Planning

University of Tennessee at Knoxville, USA

1989 to 1991

M.Sc. in Engineering

University of Patras, Greece

1981 to 1987

Presentations

Presentations (2)

Sustainable tourism and Destination Management

- Present destination management within a theoretical and conceptual context.
- Understand the structures that exist to facilitate effective destination management.
- Evaluate the management of a destination.

Tourism strategic planning

Objectives of presentation/topics
- Developing a Strategy for promoting sustainable and innovation-based tourism.
- Planning the extension of tourist season to an all year 365-day destination with a great variety of touristic themes adding value to existing touristic products.
- Raising the average spending by tourists per person by enriching and enlivening the tourism product.
- Achieving positive economic effects by offering a rich and truly authentic tourism products

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Books & Articles (1)

Various articles (in greek)

Expertise (11)

Clients

Economist Conferences, Annual Capital Link New York/USA, Boot Dusseldorf, Tourism365 International, HOW Festival, Regional Authority North Aegean/Greece

Awards & certifications (1)

Award for "Outstanding professional promise"

University of Tennessee, Knoxville, USA