As a professional coach with a successful history of directing collegiate and professional basketball teams towards excellence, Coach Fred really enjoy going above and beyond when it comes to movitating people. Coach Fred has over 35 years of professional coaching experience which includes stints in the college and WNBA (Women's National Basketball Association). Coach Fred has served as a USA Basketball National Team court coach in 2016, Head Coach at the University of Southern California, and in the WNBA Utah Starzz, Atlanta Dream, Tulsa Shock & Dallas Wings.
Coach Fred has been instrumental in the development of several Basketball Hall of Fame player's, such as Cheryl Miller, Lisa Leslie, Cynthia Cooper, Pam McGee and Tina Thompson to just to name a few. He has also help elevate the careers of Skylar Diggins, Liz Cambage, Angel McCoughtry, Jennifer Azzi, and Sancho Lyttle.
Coach Fred began his coaching career at the USC (University of Southern Cal) in 1983, where he served as an assistant women's basketball coach for the back-to-back NCAA National Champions in 1983 &1984. Coach Fred served 7 years as an assistant, and 4 years(1994-1997) as head coach for the women of Troy.
Coach Fred professional coaching career began in 1998 with the WNBA Utah Starzz, and since then served as head coach for the WNBA Dallas Wings, Atlanta Dream, Tulsa Shock. Fred has compiled over 130 victories in has professional career.
Fred is a native of Compton / Inglewood California, where he graduated from Inglewood High School, and a graduate from Boise State University. Fred Played as starting point guard for the Boise State Broncos and Inglewood Sentinels.
Off the court, he served as a basketball technical advisor for Warner Brothers Pictures "Suddenly Susan Show" to Brooke Shields and Kathy Griffin. Fred is a avid music recording artist who produces R&B, Jazz, and Sound Track music. Fred's artist name is "Freddy Base Williams".
Fred and his wife Bo Talley-Williams now reside in Atlanta Georgia. Bo Talley- Williams is a Who's Who of Atlanta legend. Bo and Fred have five children between them.
