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  1. Home
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  3. Christine MacKay
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Christine MacKay

CEO
CEO
Salamandra Animation Studios
Country or state 
United Kingdom
Available to 
Global
City 
London
Fee 
Ask for pricing
Languages 
English,
Portuguese,
...
Volunteer
Yes

Personal Details

Bio

Christine MacKay founded salamandra.uk in 2014, a multi award-winning animation studio that specialises in animation for business (B2B) and visual problem-solving. Having worked both client and agency side on three continents, Christine has expert knowledge in building collaborative, frictionless teams, developing a strong company culture, and, as a serial networker, cross-pollinating businesses. Her team works as visual problem solvers across 18 different industries, from children’s book illustrations and corporate explainers, to training videos or immersive augmented and virtual presentations, during which they produce unique and powerful multifaceted visual assets, and create content that resonates with their clients’ target audiences memorably.

Current position (3)

CEO

Salamandra Animation Studios

Author

Rethink Press

Founder and Host

Tech and Saas Multimedia Marketing Meetup

Achievements (5)
Board Member

French New Zealand Chamber of Commerce and Industry (FNZCCI)

Board Member

New Zealand Europe Business Council Inc

Marketing Advisor

Designed, developed and delivered the J'Adore South Africa annual campaign that promotes French organisations in South Africa.

Awards Judge

RTS Student Television Awards 2020 - London Regional Judging

Business Mentor

ScreenSkills

Degrees (1)
BA Modern Languages
Cardiff University
1983 to 1987

Presentations

Presentations (2)
The Importance of Motion and Emotion in Marketing

The human brain absorbs visual information 60,000x faster than plain text, and this is heightened when these visuals are in motion. Animated idents, explainer videos, logos and presentations are all ways in which animation can make brands become more memorable, thus increasing their brand awareness and, most importantly, sales. Join visual expert, Christine MacKay, as she explores animated marketing for business.

Destination Animation: Animating Your Marketing Potential

One of the biggest challenges business owners face is understanding how to boost their marketing potential and shine a light on their business by making it memorable. Join best-selling author and salamandra.uk CEO, Christine MacKay, as she reveals the power of B2B animation by demystifying the process behind different animated projects and styles, and expands on how business owners can go about choosing the best animation style to convey their complex messages memorably.

Past talks (6)
Women in Tech: Career Insights from a Christine MacKay, a multi-award-winning animation studio owner and author.
2B Bolder Podcast
Online
January 20, 2022
Cybernaut Club Meets Salamandra CEO Christine MacKay
Cybernaut Club
Online
February 16, 2022
Interview With Award Winner Christine MacKay
The Business Awards Show
Online
October 21, 2021
Imagine extraordinary visions into existence, with animation company founder Christine Mackay
Brave New Girl Podcast
Online
June 21, 2021
Reflect Your Culture & Set Expectations on Your Website | Interview with Christine MacKay from Salamandra
Pathmonk Presents Podcast
Online
June 22, 2021
The Incredible Flexibility and Power of Animation Video with Christine MacKay (MDE422)
Minter Dialogue
Online
May 23, 2021
  • All (2)
  • Videos
  • Photos (1)
  • Slides (1)
This speaker hasn't uploaded any videos yet.
Destination Animation - How Smart Marketeers Convey Complex Messages Memorably
Destination Animation - How Smart Marketeers Convey Complex Messages Memorably
Why ‘X’ Marketing Benefits Tech Companies: A New Type Of Tech Marketing Every 7 Minutes.
This speaker hasn't uploaded any one sheet yet.
This speaker hasn't uploaded any press information yet.

Books & Articles (10)

Destination Animation - How Smart Marketeers Convey Complex Messages Memorably
Rethink Press,
2020
Lockdown Economy UK in Animation for Businesses with Christine MacKay
Destination Animation by Salamandra.uk CEO, Christine Mackay
WiT: From breaking a Guinness World Record to becoming CEO – Christine MacKay
20 Awards for salamandra.uk's Christine MacKay
DESTINATION ANIMATION BY SALAMANDRA.UK CEO, CHRISTINE MACKAY
AMA: Christine Mackay, founder of Salamandra animation studios.
SALAMANDRA.UK SHARE AN SME’S JOURNEY TO SUCCESS
Ballet classes and virtual yoga: how Dundee boss built unique culture
Eton based animation company's Channel 4 triumph

Expertise (14)

Media & Marketing
Entertainment & Art
Design
PR & Communications
3D Animation Animation B2B Marketing B2B Marketing In the Digital Era Digital Marketing Digital Marketing For Businesses B2B b2b branding Marketing B2C Digital Marketing

Clients

Deliveroo
Milwaukee
Ryobi
Channel 4
GSK
AEG
Sky AdSmart

Awards & certifications (5)

Best HCP Education, Training & Support Nomination
The PM Society Digital Awards
2020
Best in Innovation/ Creativity Nomination
The PM Society Digital Awards
2020
#SmallBiz100
Small Business Saturday
2020
Best Animation and Illustration Studio of the Year 2020 UK
SME News: Business Elite Awards
2020
Best Business Woman in Business Services
Best Business Woman Awards
2020
Recommendations
Why choose me? 

CEO of award-winning Salamandra Animation Studios, best-selling author of Destination Animation.

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