As the visionary founder of GRAND IPR® and known globally as The Empress of TradeMarks, Céleste is an international speaker, author, and multi-award-winning trademark strategist with a flawless 100% registration success rate for client applications.
For over a decade, she’s guided visionary founders, creators, and empire builders through the legal fog of intellectual property with fierce clarity and zero fluff. Her trademark? Strategic precision. Céleste only proceeds when she’s confident a mark can be secured, resulting in a pristine, unbroken track record that speaks for itself.
In 2018, Céleste delivered a TEDx-style keynote at Kortsagt in Copenhagen, taking the stage under intense tech pressure yet delivering with boldness and grace, a moment she’s captured in her now-signature speaker photo: microphone in hand, message on point.
Since 2019, her practice has focused exclusively on comprehensive brand protection, helping clients shield their names, methods, frameworks, and creative capital from infringement, reputation damage, and commercial theft. She’s known not just for protecting ideas, for elevating them into assets.
Most recently, she has taken proactive steps within the evolving AI and IP landscape in the UK, reaching out to media, regulators, and the IPO to advocate for founder protections in an increasingly automated world.
Céleste empowers founders to stay in their zone of genius, while she secures their legacy. Through consulting, education, and deeply engaging talks, she transforms the trademark process from a legal checkbox into a strategic cornerstone of brand success.
