Burton Kelso

Social media account and website hacking have increased over the years as social media platforms and websites have become more web-accessible. When criminals gain access to your digital marketing accounts, they can steal credit card information from those accounts and use your marketing tools to send spam and ransomware to unsuspecting people. Learn what steps you need to take to keep your accounts safe.

The COVID-19 pandemic forced all-sized businesses to use mobile devices to minimize contact to stay healthy, productive, and profitable. With the pandemic over, everyone discovered they loved the freedom of working anywhere. However, criminals are aware that solo and small businesses that are trying to work remotely are highly vulnerable to hacking. Learn how to protect your company from these threats and keep your mobile devices and data safe.

Scams that target small businesses are on the rise. Large corporations generally have the policies, protections, and legal backing to deal with any attempts to scam them. Small business owners are often handling too many things on their own, and a lack of training of employees can lead to devastating consequences for your business. Here are some scams that you should be on the lookout for as a small business owner.

Businesses all over the world are using Instagram to improve their bottom lines. But there are a lot of businesses that have yet to take advantage of what Instagram has to offer. If your business belongs to this group, you’ll be happy to know that achieving great results with Instagram isn’t as complicated as you might think.

Yes, social media is a good way to spread your business brand but don't forget the power of TV, Radio, and Podcasts. When you tap into the audiences of those media sources, it helps propel your business to the next level. Media sources are always looking for guests to share valuable content on their shows, so why not get in front of them and show them what you have to share and help your business grow?

Confidence is key when posing for the camera on social media, but how do you get to that level when growing your brand on social media? Learn steps that will help you amplify your voice and ‘embrace your face’ on video so you can stand out on video, help more people, and sell more of your products and services.

AI is changing the business landscape as we know it and it's time you embrace it. If you can Google, you can use any Generative AI tool to help you save time and increase your productivity in the areas of document creation, marking, image creation, and more. As clients' expectations and needs change, businesses will need to adapt and harness AI. The impact of technology isn’t disappearing, and business professionals should embrace the changes coming their way instead of trying to fight them. If want to keep up with the best practices and stay relevant in our emerging AI world you need to get an understanding of AI to help you business stay ahead of the curve