Alex Rodriguez | SpeakerHub

Personal Details

Bio

Alex is the author of Digital BACON, and Sell You Before You Sell.

He specializes in developing attractive launch campaigns for brands, events, products, and ideas.

Throughout two decades, he has developed successful online experiences for renowned brands such as Disney World, Disney Land, SeaWorld, Busch Gardens, Herschend Family Entertainment, HSN, Publix Supermarkets, Sony Music Entertainment, AB InBev among others, and many of these have produced

millions of dollars in sales in record periods of time.

Alex has produced strategic digital content for clients in 4 different continents and three different languages (English, Spanish, and Mandarin).

Current position (1)

Founder

YMMY

Achievements (4)

Published "Sell You Before You Sell"

In "Sell You Before You Sell," you will discover the four essential qualities of a solid personal brand, and practical tips to elevate your profession to close more sales using your authenticity, attractiveness, alignment, and everything awesome about you.

Published "Five Fresh Ideas To Dominate Digital Advertising"

In this book, multi-lingual best-selling author Alex Rodriguez will guide you through five fresh ideas that forward-thinking companies are using right now to raise their visibility and attract more business.

Published "BACON Digital"

Alex Rodríguez ha descubierto las cinco cualidades que hacen que las iniciativas digitales tengan éxito.

En BACON Digital, Alex no sólo revela cuáles son estas cualidades, sino que también explica el proceso para cocinar una presencia digital irresistiblemente atractiva.

Published "Digital BACON"

Alex Rodríguez has discovered the five qualities that make digital efforts sizzle.

In Digital BACON, Alex not only reveals what these qualities are, but also explains his proven process to cook up an irresistibly attractive online presence.

Presentations

Presentations (4)

Personal Branding and Raising Your Profile

How can a professional generate attention and expectation in the shortest amount of time possible? By developing in four distinct aspects, today’s eager professionals can ensure they stand out in their field and receive the benefits they’re truly worth. This content is based on his book, Sell You Before You Sell.

Authority Building Through Content Products

Consumers today demand value before the business transaction. But how can a professional provide value for free without giving their services away? By developing 5 different types of content products, their value can be made clear before and after the sale is closed.

The Launch Recipe: 6 Steps To Launch Products, Brands, and Ideas

Many companies make the mistake of rushing their goods to market, without following a proven process to launch. Based on research in human psychology, Alex shares the proven 6-step process behind some of the world’s most successful launch campaigns.

The Five Essential Qualities of Successful Digital Campaigns

What makes digital campaigns successful? Is it just because they have the largest budgets, or hire the most expensive agencies? The reality is that the most successful campaigns embody 5 qualities, which Alex explains in this information-filled talk. This content is based on Alex’s best-selling book, Digital BACON.

Past talks (7)

How Valuable Is Our Attention?

TEDx

Tampa, FL

February 3, 2018

The Launch Recipe

Tampa Bay Startup Week

St Petersburg, FL

October 11, 2017

Ganando Con Contenido

The Future of Advertising

Santo Domingo, Dominican Republic